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We have endeavored in this Ghostly little article, to raise the Ghosts of Google updates, which shall not put our readers out of humor with themselves, with each other, with the season, with us. May it haunt their digital strategies pleasantly, and no one wish to lay it. Their faithful Friends and Experts, F.D. December, […]

Content marketing is everywhere today. Thanks to the success that a couple of brands experienced within this field, a lot of companies have started to allocate significant chunks of their budget into content marketing. They have finally figured out that by producing and publishing different types of blog posts, webinars, images, infographics, videos, newsletters, case […]

“The end goal of every growth hacker is to build a self-perpetuating marketing machine that reaches millions by itself.” ~ Aaron Ginn Back in 2012, Bill Lee wrote a cheeky piece for Harvard Business Review declaring marketing a dead paradigm. His observation was right on the spot: whether marketers like it or not, traditional advertising approaches […]

Change is the only constant in the SEO world, and with that in mind we aimed at providing our colleagues worldwide a cutting-edge tool to simplify their job and make it less stressful. After the finishing touches have been done by our development team and a limited number of SEO professionals, Dibz is finally ready […]

One of the very few things that remained constant about SEO since the earliest days of its development is the frequency with which we are talking about the fact that it never stops changing. We have become so used to this that any kind of consistency is almost surprising, especially when we look at specific […]

Wikimedia Foundation, the parent organization of Wikipedia and several other open knowledge projects, recently announced a plan to build a new search engine with an aim to democratize online content. In September 2015, the project received a $2.5M grant from John S. and James L. Knight Foundation to build “the Internet’s first transparent engine,” whose […]