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They used clickbait titles for SEO. What happened next will blow your mind! (and is killing the industry!)

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Clickbait is all our fault. Media companies, news sites and basically the entire Internet have been reduced to clickbait titles like “19 flavoured mojitos you never knew you needed.” Hollow articles without any substance that exist only to show you ads on your journey to see that youtube clip of the chewbacca mom. But the […]

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Why Your Content Isn’t Attracting Links, and How to Fix It

attracting links with content marketing

Content marketing is everywhere today. Thanks to the success that a couple of brands experienced within this field, a lot of companies have started to allocate significant chunks of their budget into content marketing. They have finally figured out that by producing and publishing different types of blog posts, webinars, images, infographics, videos, newsletters, case […]

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PornHub is Dominating with their Content Marketing, and Here is How

PornHub Content

Content marketing this, content marketing that – everywhere you turn, marketers are continually praising this technique. They cannot restrain themselves from talking about the importance of adding content marketing to your overall marketing arsenal. It’s no secret that content is peaking right now. Everybody is doing it. These days, every type of brand, regardless of […]

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Creating Content That Your Audience Will Adore – The Human Oriented Approach


These days, a lot of brands are adding content marketing to their existing marketing mix. They have finally figured out that this type of promotion can really influence their online exposure for the better. Creating various types of interesting images, how-to texts, case studies, white paper researches, guides, webinars, reviews and classic blog posts that serve […]

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12 Ideas to Help you Generate Quality Natural Backlinks

natural backlinks

A discerning reader has probably spotted the potential oxymoron in the very title of this post. Namely, if you’re a devotee of the theory that a natural link by definition is completely organic, the logical question to ask is: Is there a way to actually influence the generation of natural links other than by creating […]

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Overcoming the Challenge of Creating Content that Engages

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Cross-channel content optimization guide   White Paper by Four Dots December, 2015 Download a full PDF version of this white paper here. Introduction The ability to produce relevant, quality content on a regular basis has always been a foundation of successful SEO and online marketing strategies. The constant flow of posts that deal with specific […]

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