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Content Strategy

We felt bad about not getting you anything for Christmas, so here is our little present for you, our beloved reader! We’re just going to assume that you haven’t been naughty, and we got you a brand new Content Marketing Calendar. Here you’ll find an infographic of all notable events/campaigns, and a sign up form to receive […]

CATEGORY

Content Strategy

Clickbait is all our fault. Media companies, news sites and basically the entire Internet have been reduced to clickbait titles like “19 flavoured mojitos you never knew you needed.” Hollow articles without any substance that exist only to show you ads on your journey to see that youtube clip of the chewbacca mom. But the […]

December 8th, 2014

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CATEGORY

Content Strategy

The digital marketing ecosystem has gone through quite a few notable transformations since its early boom several years ago. One of the key trends we’re seeing nowadays is a rapid rush towards meaningful, readable content that appeals to the largest portion of digital media users and that is gradually added to some other SEO-oriented activities.