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It is not surprising that the recent boom in cryptocurrencies brought about a host of those wanting to exploit the confusion and unrealistic optimism surrounding this growing market. For a system that, at its very core (i.e. blockchain), relies on complete and absolute transparency, the crypto market is not always that transparent itself. Even those […]

“Nothing gold can stay” said the poet almost a whole century ago. Go figure.   Even if this means that Frost would have been insulted by the longevity his poem has achieved, obviously condemning itself by the standard it describes, he’d have to agree that just writing or publishing a poem isn’t worth quite as […]

Being a full service digital marketing agency, we are used to working with elusive data and fickle metrics. While we, for instance, know that getting a link on a relevant, authoritative site will work towards improving your metrics, quantifying its exact contribution is practically impossible, even after the fact.

Updated: January 2018 Deciding whether to migrate to HTTPS protocol has become a no-brainer. In 2017, with Google’s push for a more secure and performant web, which included some goodies such as search ranking boost for secure pages; we published a detailed, well-received guide on how to implement HTTPS on your website and why would […]

Even though SEO has been around for decades now, it’s still a complex subject for most people. For those who don’t really understand how Google works, SEO is nothing short of wizardry. It’s like a magical book of spells that specific people know how to use to trick the world’s most popular search engine into […]

Four Dots is thrilled to announce that we have partnered with some amazing people and that, together, we have started offering our SEO, PPC, Content and Web Design services to fine people and businesses of Hong Kong, under one goal, promise and name – Elevate Digital. Four Dots remains as accessible and excited to help […]