THE
INSIGHT

latest
from the blog

SEO is a complex game that can turn your life upside down overnight. It doesn’t really matter how diligently you work on your brand and traffic online – your site could still end up in the gutter.  And by the gutter, I mean Page 2 of Google’s search results, which is basically a ghost town […]

SEO is now something that interests many businesses from diametrically different niches and industries. And the reason for it is? Intelligent traffic, of course. Search is still the best channel for getting the right type of audience to visit your site.  Search Engine Journal says that search still beats social media as the no.1 traffic […]

Achieving a digital transformation is imperative for most businesses. Especially for those which make their bread and butter online. There’s always a need for experimenting, optimizing processes and trying out new things. But unfortunately, most people still don’t really understand this. Not long ago, the MIT Sloan Management Review and Capgemini Consulting conducted a solid […]

Search engines are still major sources of traffic for most websites. Even though we live in a fast-paced world, where everything is constantly changing, one thing remains the same – investing in SEO still pays off. It’s something that every single person, brand and business which operates online should think about. In case you didn’t […]

Even though the Internet is full of articles that praise content marketing, recent research has shown that less than 6% of those who invest in this type of promotion feel they’re doing it right. With more resources than ever being poured into content marketing, it has become crystal clear to everyone that most people are […]

“WRITE AMAZING CONTENT!” – Almost every blog post about link building has some version of this sentence in it. It’s like they were all written by the same mad man who carries a bible-like SEO book around and screams random search engine optimization tips at people who walk by him on the street.