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Today, content strategy is one of the crucial aspects of every successful site or digital marketing business. Without it, creating engaging, relevant, and easy to find content that is appropriate both for the demographics you are catering to and for search engines, would be complicated and almost impossible. The duties of a content strategist are […]

We are proud to announce that our Four Dots Digital Marketing Agency has started a brand new project, Infostarters, in cooperation with Art&Code Creative Studio. Infostarters is an online platform that offers two types of services to its users – digital content creation and exclusive graphic design solutions – both crucial for a successful marketing […]

It’s close to midnight, and something evil is lurking in the dark. Under the moonlight, your desktop screen shines bright. You approach it, quivering, and gaze at your screen… Only to find your rankings are nowhere to be seen! Did you feel that?! I know I did, and I wrote the thing! It seems that […]

Ever since the very first website saw the light of day back in 1991… Ok, just kidding, we’re not doing that. We won’t be providing you with an unnecessary SEO history lesson.  Instead, we’re going to cut right to the chase.  We have some great news for all you fellow SEO and PPC warriors out […]

The realm of digital marketing and e-commerce is an ever-changing world in which the art of adapting is crucial for success. The new and advanced technologies, business models, services, and strategies are setting new standards rather often and if you want to keep up with your competitors and thrive in this market, you must always […]

  If you ever did or read something remotely related to search engine optimization or digital marketing, you definitely came across the famous phrase – content is king. This is now considered to be a rather old saying, but if you are a beginner, you should know that content still rules the SEO kingdom. In […]